Cost Effectiveness of Using Superior Mark Floor Tape
Posted on February 7, 2012
Filed Under Floor Marking Tapes, Uncategorized | Leave a Comment
We like to check back in with the customers who purchase our floor marking products after a few months have passed, to get feedback about how our products are performing in their facility. Just recently we emailed one of our customers because we hadn’t heard from them in awhile, to see how their floor markings were holding up. They had just switched to Superior Mark after trying various other floor tapes, and this is what he replied:
“Your product works so well that we don’t need to replace as often.”
This is what we try to explain to prospective customers, that when you invest in a product that lasts longer, it requires less maintenance, and therefore actually ends up costing less over the long term. Take for instance, if you are using paint to mark your lines you need to close your facility to prep the area, paint the lines, and allow the paint time to dry completely, and not to mention if you need to replace part of the line, you will need to do the same for that area. This could take days to complete. When you use our Superior Mark Floor Marking Tape, you will need to clean the area with an alcohol based cleaner and let dry, lay the tape where you want it, and tamp it down with a tamper cart. If you do need to replace a section, all you have to do is splice the area you need to replace, lay new tape down and tamp into place. It is that simple.
Cost effectiveness over the long term is what we preach when it comes to floor marking. So when we don’t hear back from our customers for awhile, that usually means the tape still looks great, and they haven’t needed to spend any more money on floor marking.
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